Marketing Strategies to Drive Sales This Mother’s Day
BY Josh McCarter
In 2017, Americans spent $23.6 billion for Mother’s Day, which increased by 10% from the year before. Make the most of your Mother's Day marketing with email, customization and social media.
4 Keys to E-Commerce Success and How to Achieve Them
BY Elijah Masek-Kelly
The growth of e-commerce presents a wonderful opportunity for businesses to reach a potentially limitless audience, but it can be tricky to stand out. Here's four major keys to e-commerce success, with examples of online businesses demonstrating them superbly.
The Solution to Conflict Between Marketing and Sales? A Clearly Defined Process
BY Matt Stoyka
Marketing and sales teams can sometimes be at odds; their daily work is often far from perfectly aligned. But a successful company cannot operate without one or the other, and it may profit more when sales and marketing work well together.
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