Introduction

About Me

STRATEGIC MARKETING AND HR EXECUTIVE

Offering a unique mix of creative, analytic, strategic and people skills to increase top line revenue, while reducing HR costs. Expertise in working with small business owners. Success in consulting, entrepreneurial and small business environments. MBA from UCLA and 8 years identifying new markets and generating as much as $5.2MM from campaigns. 13 years in talent management, training & development, and employee satisfaction. Experience managing budgets of $1MM and wringing cost-savings through detailed analysis and negotiation. Published researcher and writer.

Specialties:
• Marketing Strategy & Planning
• HR Strategy & Communications
• Management & Employee Training
• Writing, Speaking, Presentations
• Competitive Differentiation and Positioning
• Customer Segmentation to Increase Revenues
• Marketing Communications
• Direct Marketing
• Social Media and Web Site Management
• Business Development
• Advertising
• Branding
• Market Research: Qualitative & Quantitative
• MS-Office: Excel, PowerPoint, Word
• Negotiation

My Skills

marketing-communications
advertising
direct-marketing
market-research
online-marketing

Location

Contact Information

Albuquerque, NM

Dan's Badges

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